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EC Secretary 2022-2023

Andréa M. Hodge

She/Her/Hers

Florida State University

Strategic Management

Program Start:

Graduation:

Status:

Post-Comps:

On the Market:

2020

2025

Candidate

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Affiliations

McKnight Doctoral Fellow

Scholar Profile

Last Updated:

July 15, 2024 at 3:46:16 PM

Research Areas

Marginalization, Entrepreneurship, Innovation, Text Analysis

I am a fifth-year doctoral candidate in the Management Department at Florida State University. My dissertation explores how entrepreneurs navigate legitimacy trade-offs in pursuing social movement market opportunities, and the impact of entrepreneur attributes on their strategic meaning-making activities.

More broadly, I study the power of perceptions in entrepreneurial and organizational contexts with a particular interest in the influence of inequality regimes (e.g., gender, race, and class). As such, I often examine how innovative activities and actors are perceived and the impact of these perceptions. I frequently utilize computer-aided text analysis and machine-learning methods to examine the development and transformation of attitudes, perceptions, and schemas in large qualitative datasets. My research joins conversations in the areas of cultural entrepreneurship, behavioral strategy, social inequality, and institutional entrepreneurship.

Research

Publications
Smith, M., Wu, I.-H., Holmes, R. M., & Hodge, A. M. (in press). An integrative conceptual review of multiperspective frameworks in personality research and a roadmap for extended applications in organizational psychology. Journal of Applied Psychology. doi: 10.1037/apl0001195

Select Conference Presentations
Gilbert, B. A., Hodge, A. M. (2024, August). Innovation in Small Emerging Economies: Population Resistance and Strategies for Overcoming. In Dykes, B. J. & Uzuegbunam, I. S.-P (Chairs), Strategies and Innovations in Africa’s Organizations. Academy of Management Conference, Chicago, IL.

Hodge, A. M. (2024, June). Symbolic Strategies for Social Change: How Entrepreneurs Challenge Inequality Through Meaning-Making. Babson College of Entrepreneurship Research Conference, Munich, DE

Hodge, A. M., Lewis, A., Mercado, M. & Bruton, G. (2024, June). The Habitus of Disadvantage in Entrepreneurship: An Integrated Review. Diana International Research Conference, Stockholm, SE. Note: Winner of the Best Conceptual Paper Award.

Gilbert, B. A., Hodge, A. M. (2024, January). Overcoming Resistance to Innovation in Small Economies: A Regional Focus on Innovators in Praia, Cabo Verde. Africa Academy of Management Conference, Cape Town, SA.

Gilbert, B. A., Hodge, A. M., Merchant, S. (2023, September). Co-evolution of Radical Technologies: Media Representations of Fuel Cell Technology and Implications for Industry Emergence. Strategic Management Society Annual Conference, Toronto, CA.

Horton, K. G., Hodge, A. M., De La Haye, D. C., & Paik, S. W. (2022, October). Compleme-tition: Multi-Lateral Competition and Ecosystem Strategy. Southern Management Association Annual Conference.

Hodge, A. M. & Holmes, R. M. (2022, September). Spinning the Pitch: Negative Framing, Environmental/Social Goals and Entrepreneur Attributes in Crowdfunding. Strategic Management Society Annual Conference, London, UK.

Hodge, A. M. (2021, September). Exploring the Influence of Institutions on Business Diversification. Strategic Management Society Annual Conference, Virtual/Toronto, CA. Note: Nominated for Best Doctoral Research Methods.

Teaching Experience

Teaching Experiences:
Innovation Management (TA)
Competitive Dynamics (Business Simulation)
Strategic Management & Business Policy

Honors

SMS Annual Conference PhD Paper Prize Nominee 2024
Diana International Research Conference Best Conceptual Paper Winner 2024
Florida State University Outstanding Teaching Assistant Award Nominee 2022
SMS Annual Conference Research Methods Paper Prize Nominee 2021

Websites/Profiles

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